This was Thank Goodness’s first full collected release. Before this range only one offs or small runs had been either given out or bought through instagram.

The whole range was designed, embroidered, screen printed, labeled, styled, packed and shipped by me, it included a lot of late nights and early mornings outside of my regular job at the time. The support was overwhelming and it was a huge learning in the capabilities of one person!

Alongside the pieces, A website was also built as a base of opperations, using shopify’s retail system as the cart function.